Kendrick Lamar's latest release, "Not Like Us," has broken the record for the most song streams in a week by a rapper. The song amassed an astonishing 81.2 million streams in just seven days, surpassing the previous record held by Drake's "In My Feelings," which had 79.6 million streams in a week.
Released as part of Lamar's highly anticipated album "Mr. Morale & The Big Steppers," "Not Like Us" has captivated audiences worldwide with its powerful lyrics and infectious beat. The track, produced by Lamar's longtime collaborator Sounwave, features a sample from the late jazz legend Herbie Hancock's "Fat Mama," adding a unique and soulful touch to the song.
Kendrick Lamar, a Pulitzer Prize winner and one of the most acclaimed artists of his generation, has always been known for pushing boundaries and challenging the status quo. "Not Like Us" is no exception, with its introspective lyrics addressing themes of self-identity, cultural appropriation, and the pressures of fame. The song's success not only highlights Lamar's ability to connect with listeners on a deep level but also underscores the growing influence of streaming platforms in the music industry.
The previous record holder, Drake, is no stranger to massive streaming numbers. His 2018 hit "In My Feelings" became a viral sensation, thanks in part to the #InMyFeelingsChallenge, which saw fans around the world posting videos of themselves dancing to the song. However, Lamar's achievement with "Not Like Us" demonstrates that even in the age of viral challenges and social media trends, raw talent and authentic storytelling can still capture the hearts and ears of millions.
As the music industry continues to evolve, it's clear that streaming platforms have become a dominant force in determining an artist's success. Kendrick Lamar's record-breaking performance with "Not Like Us" is a testament to his immense talent and the power of streaming to amplify an artist's reach and impact. As fans eagerly await Lamar's next move, one thing is certain: the bar has been set even higher for the future of hip-hop.
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